Why Simulations are Future in Product Development ?

 Simulation Driven product Development 

Simulation technologies are upgrading with each day.

Is simulations really helping organizations in Product Development cycle ?

Yes, Simulations are really Helpful in Product Development Cycle.

Today lets discuss this topic for better understanding. 

Product organizations always worried about Cost, Functionality, Features, Quality of there product. Each of this associated with the Product Design and Development Cycle.

Why Organizations using Simulation Technology ?

The Product company (OEMs and  Tier one suppliers) always need to setup there R & D by considering few parameters listed below.

1. Innovation

2. Time to Market 

3.  Return of Investment 

4. Right Product to Market

5. Fewer Prototypes

Lets discuss about each parameter,

1. Innovation

Innovation is the practical implementation of ideas that results in introduction of new goods or services or improvement in offering goods or  services. Virtual Testing\Simulation leads designer to implement his innovative ideas so that innovative products thinking and implementation seeds. This gives organization innovation culture and betterment of existing of new product development.

2. Time to Market

Time to Market is the length of time it takes from a product being conceived until its available for sale. Competitive market is increasing day by day. New organizations with new product ideas are coming to market. Existing competition is increasing. This will leads to less time for product development and launch. Simulation technology is helping to overcome this challenge by giving quicks flexibility to change design and implement it for various paraments performance.

3. Return of Investment 

Return on investment (ROI) is ratio between net income and investment. Various costs are associated with the product development. This investment is to be recovered with the profile margin. Simulation technology will help this ROI to be done as soon as possible. 

4. Right Product to Market

 Product designers finds number of designs as per functionality, Features etc of the product. Simulations will help to identify which product is best suitable as per need of customer. As the right product to be identified it will give confidence to team for right decisions as per other market conditions. 

5. Fewer Prototypes 

As design process finished we have to work on physical testing for that product for same functionality designed . It will leads designers to do various testing's. With simulation technology or virtual prototyping you can reduce number of prototypes. Number of people things that prototyping can be removed by simulation But prototyping can not be completely removed. Prototyping can only be reduced by simulation technology.

Thank you !!

Suraj Dhomase


Location: 3447+F5 Jalgaon, Maharashtra, India

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